It’s going to be a long weekend of fun, that is! We’re bidding the summer farewell this Labor Day Weekend, the last weekend of the season, with parties, music, and specials. So, pack your white shoes for one last go-’round before they retire until the spring, and come join us here on the beach!

We'd always rather be poolside.

Friday officially kicks off the weekend and we’re not waiting until 5 o’clock to get started. At 1PM Matt Paolino will set the mood for all of our afternoon arrivals out at PCI Beach Bar. The live music continues into the night with Soundwave  playing everyone’s favorites, from Jimmy Buffett to Kings of Leon. Just don’t get too carried away, because we have so much more planned.

Your Spanish lesson for the day.

Get here early on Saturday so you don’t miss out on any of the fun! 97X and Pacifico are helping us throw an epic party, starting at 1PM. Drew and Seth from the Morning X will be among the first Americans to enjoy Pacifico on tap, and you can be, too! In honor of Pacifico draft’s national premiere we’re offering these refreshing Mexican beers for just $2 each. Our first revelers to arrive will be rewarded with a pig roast lunch (if you miss out, don’t worry- Beachwood BBQ is open until 10PM). Paddleboard lessons and demonstrations will be given by Shane of SUP paddleboarding until 3PM (Looking for a private lesson? Contact him at 423.463.1847). After sunset we’re heating up one of these last summer 2011 nights with a bonfire! Throughout the festivities, Brian Spotts and Amber Lynn Nicol will be providing the tunes to keep everyone moving and dancing.

There's a reason they look so fit.

We’ve seen some pretty intense beach volleyball competition this season and Sunday’s games will surely not disappoint. The Bud Light Lime Tournament starts at noon (how funny, that’s just in time for PCI Beach Bar to open!). The winners will move forward in the series and have the chance to win the $20,000 grand prize in Miami. Since our skills are certainly not getting us that championship, we’ll be standing by with discounted Bud Light Lime cans, 2 for $5. If you’re feeling a little guilty just enjoying beer stationary, dance along to our Sunday Funday favorite, the Josh Magwood Band.

Best seats in the house.

Monday (weather permitting) is going to be a great beach day, relaxing and recapping with friends in the sun.  The beach is always a great place to be on Mondays and on this one you don’t even have to lie to your boss to be there. Oh, how we love our holidays.  This is certainly going to be our busiest Labor Day Weekend ever, and we’re out to make it our most fun, too!  We hope you can be a part of it!